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Product Management Fundamentals Workshop

Unlock the secrets of successful product management! Join our workshop to learn key strategies, tools, and frameworks for driving product success.

1. Introduction to Product Management (1 hour)

  • What is Product Management?
  • PM vs Project Manager vs Product Owner
  • Key skills & responsibilities
  • A Day in the Life of a PM

2. Product Lifecycle & Types (45 mins)

  • Stages: Discovery, Delivery, Growth, Maintenance
  • B2B vs B2C vs Platform products
  • MVP vs MMP

3. User-Centered Product Discovery (1.5 hours)

  • User research techniques (interviews, surveys, JTBD)
  • Creating personas and user journeys
  • Problem framing and hypothesis design

4. Competitor & Market Analysis (45 mins)

  • SWOT, Porter’s 5 Forces, Feature comparison
  • Product-market fit signals
  • Case Study: Analyzing a real-world product

5. Hands-on Exercise (30 mins)

  • Define a product idea
  • Draft a basic problem statement + persona

1. Vision, Strategy & Metrics (1 hour)

  • Product vision & mission
  • OKRs, KPIs, North Star Metric
  • Aligning strategy with company goals

2. Roadmapping & Prioritization (1.5 hours)

  • Product roadmap types (Now/Next/Later, Theme-based)
  • Prioritization frameworks (RICE, MoSCoW, Kano)
  • Feature scoring exercises

3. Agile & Product Delivery (1.5 hours)

  • Agile vs Waterfall
  • Scrum, Kanban, SAFe
  • Writing effective user stories & acceptance criteria

4. Tools & Collaboration (45 mins)

  • Tools: Jira, Trello, Confluence, Miro, Figma
  • Working with design, engineering, QA
  • Role play: Stakeholder management

5. Group Exercise (30 mins)

  • Create a mini product roadmap
  • Draft 2–3 prioritized features

1. Go-to-Market (GTM) Strategy (1 hour)

  • Launch planning: Beta, Alpha, General Availability
  • Positioning & messaging
  • Sales enablement & user onboarding

2. Growth & Iteration (1 hour)

  • A/B Testing, feedback loops
  • Funnels & retention metrics
  • Growth hacking 101

3. PM Soft Skills & Leadership (1 hour)

  • Storytelling, influencing without authority
  • Conflict resolution
  • Managing up & sideways

4. Career & Real-World PM (1.5 hours)

  • PM career ladders (IC vs People Manager tracks)
  • Certifications (Scrum, Pragmatic, Reforge, etc.)
  • Resume & portfolio tips
  • Mock interview Q&A session

5. Capstone: Final Pitch + Feedback (30 mins)

  • Teams pitch product idea, MVP, and roadmap
  • Peer + instructor feedback
  • Wrap-up & certificates

Product Management Fundamentals Workshop
  • CategoryWorkshop
  • LevelIntermediate
  • Duration3 Days - 15 Hours
  • Available SeatsUnlimited

Course Key Highlights

Real-Time Experts

Learn from industry experts with real-time experience.

Placement Support

Get assistance in securing your dream job with our dedicated placement support.

Live Project

Work on live projects to gain hands-on experience.

Certified Professional

Become a certified professional with industry-recognized certification.

Affordable Fees

Get the best quality education at affordable fees.

Flexibility To Assist

Flexible learning options to assist you in every way possible.

No Cost EMI

Pay your course fees in easy installments with no cost EMI.

Free Soft Skills

Develop essential soft skills along with technical knowledge.

Popular Questions to Ask Before Choosing a Course

What do SOTT courses include?

SOTT courses include comprehensive video lessons, hands-on projects, downloadable resources, and live mentorship sessions. Our curriculum is designed to provide you with all the tools you need to succeed in your chosen field.

No, SOTT courses are designed to be flexible. You can start learning whenever it suits you best, and you have lifetime access to the course materials to learn at your own pace.

To take a SOTT course, simply enroll in the course of your choice, and you will have access to all the lessons, resources, and mentorship opportunities available. You can learn from any device, at any time.

Yes, upon completing a SOTT course, you will receive a certificate of completion, which you can share with your network and use to showcase your newly acquired skills to potential employers.

If you need help, you can reach out to our support team or connect with your course mentor for guidance. We are here to ensure you have the best learning experience possible.

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